Growth Hacker

Media and Digital

Significant Impact of AI on the Job

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level of automation


Our comments:

The Growth Hacker’s primary focus is achieving rapid growth for a product or service through experimental and analytical methods.

While AI can provide an advantage in performance analysis by automating certain tracking tasks and offering insights based on extensive data sets, implementing innovative strategies and interpreting results in a rapidly changing market context still demand substantial customization and adaptability.

Nevertheless, the optimization of conversion and retention can benefit from AI-based tools like chatbots or advanced recommendation systems, which can deliver more personalized user experiences.

This section reviews the 3 main tasks associated with the job studied and assesses the potential level of automation induced by AI ('AI Automation Impact').
The modeling uses 8 criteria detailed on the 'Methodology' page.
Tasks AI Automation Impact
Implement strategies to accelerate the growth of a product or service. Moderate
Test and analyze the performance of various actions. High
Optimize user conversion and retention. Significant
Through our research, we have identified two pivotal categories of skills that will be impacted by AI-driven automation :
  • 'At-risk skills,' which are likely to become obsolete due to their susceptibility to automation
  • 'Future-proof skills', which are projected to retain their value and resist automation, thereby ensuring their relevance in the forthcoming job market.
Let's have a look at the future of your skills for this job :
At-risk Skills
Computer Programming While this skill remains crucial, the rise of no-code and low-code tools makes development accessible to more people without in-depth coding knowledge. These tools allow for quick solution creation without writing a single line of code.
Content Management With the growth of automation and artificial intelligence tools for content creation, traditional content management-related tasks may become less critical.
Future-proof Skills
In-depth Knowledge of the Web Environment The ability to understand and anticipate web trends is vital. This includes knowledge of algorithm changes, new tools, and user behavior trends.
Deep Understanding of User Behavior Beyond tools and technologies, understanding why users act in a certain way, anticipating their needs, and knowing how to engage them is essential. This skill in psychology and user behavior is timeless.

How does AI impact this job type ?
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